ARL joins flickr.com

August 15, 2016

The U.S. Army Research Laboratory officially joined a photo sharing community this month, adding it to ARL's social media outreach program.

ARL's Public Affairs Office will upload photos of researchers at work, organization-hosted events and VIP visits.

The reason the lab created an account on Flickr is to share the most interesting and original photos and videos taken in the laboratory to ARL employees and external entities such as the Department of Defense, U.S. Army and research partners more easily.

"When any one of us is in a position to tell a story about ARL science and technology, there should be photos available to illustrate the point," said Tom Moyer, ARL public affairs director. "I can upload photos quickly in Flickr photo albums that are visually appealing and easy for users to scroll through and download."

Moyer believes Flickr will add significant value to ARL's communications efforts.

The workforce and the external public will have 24-hour access to ARL's photo albums that are hosted online. Inside ARL, employees will receive a dispatch announcement when photos from organization-wide events like Org Days are posted on Flickr, and an email with a link that they could forward to their partners when events that they have coordinated have photos published on ARL's photo stream. The photos will remain on the site for six months, after which time albums may be transferred to an internal public affairs archive.

Flickr has undergone an overhaul over the last year to include an improved camera roll, a new way to upload photos and upgrades to the site's apps. Email us with your feedback about the content you would like to see at public_affairs@arl.army.mil.

To access ARL's Flickr account visit https://www.flickr.com/photos/armyresearchlab/albums.

 

Last Update / Reviewed: August 15, 2016